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    Skill Track

    Marketing

    Grow audiences and revenue with data-driven digital marketing.

    Outcome promise

    Plan, launch and measure a multi-channel digital marketing campaign with a budget and clear KPIs.

    10 weeksBeginner6–8 hrs / week
    Enroll in Marketing

    About this track

    Learn digital marketing strategy and execution — SEO, content, social media, paid ads, email and analytics — and run a simulated campaign from brief to results report.

    Skills you'll build

    Marketing strategy
    SEO
    Content marketing
    Social media
    Paid ads
    Google Analytics

    Roles this prepares you for

    • Digital Marketing Executive
    • Social Media Manager
    • SEO Specialist
    • Growth Marketer

    Curriculum

    5 modules · 10 weeks

    1. 1

      Marketing Foundations

      2 weeks

      Audiences, positioning and the marketing funnel.

    2. 2

      SEO & Content

      2 weeks

      Keyword research, on-page SEO and content planning.

    3. 3

      Social Media & Paid Ads

      2 weeks

      Organic social, Meta and Google ads.

    4. 4

      Email & Marketing Automation

      1 week

      Lists, sequences and conversion.

    5. 5

      Analytics & Campaign Capstone

      3 weeks

      Tracking, KPIs and your campaign report.

    Pricing

    Starter

    Free

    • First module of the track
    • Skill assessment to find your starting level
    • Community forum access
    Start free

    Full track

    Rs 18,000one-time

    • Every module and hands-on project
    • AI-personalised learning path
    • Mentor review of your capstone
    • Shareable certificate of completion
    Enroll now

    Ready to start Marketing?

    Plan, launch and measure a multi-channel digital marketing campaign with a budget and clear KPIs.

    Enroll in Marketing